ZIBERT + FRIENDS honoured at the 20^th Corporate Media Awards

The Munich-based event agency was presented with the coveted “Award of Master” at the 20^th Corporate Media Awards held in Dortmund.

The award was for the agency’s media-aided “WeARe” communication concept, which it had implemented in conjunction with the New Media mehr:wert agency.

With this multimedia tool, ZIBERT + FRIENDS is breaking new ground in terms of how to attract customers at the POS. Based on the principle of augmented reality, an interactive and immersive application was developed which, in a very simple and comprehensible way, brings consumers closer to products that require explanation.

Even though ZIBERT + FRIENDS was taking part in the competition for the very first time, the independent jury was convinced by the life marketing and new media expertise of the agency which is now a fully-fledged member of the European Masterclass.

The renowned Corporate Media Master Award is presented annually by a jury of media experts representing TV, film and new media.

For further information, please visit www.zibert.com